Is It Too Early for a Pumpkin Spice Latte Memory Match? Well, Take It up With Dunkin'

Just days after Starbucks started a rumor that their iconic pumpkin spice latte would be returning Aug. 28, Dunkin' stepped up to the plate: The coffee chain announced that their pumpkin spice flavoring and a new signature pumpkin spice latte (plus their pumpkin- and apple cider-flavored doughnuts) would be back on Aug. 19. Take that, Bux!